Vestiaire Collective

12 Steps Pour Fashion Addicts

See project description

Created, produced and directed the first spot for Vestiaire Collective. On air from November 2014 it introduces the leading French fashion social shopping site for curated pre-owned premium and luxury products to a wider European audience. The strategic insight around the target audience’s addiction to fashion has been expanded into a fully integrated social campaign.

Shot the spot with the amazing Derya Tuzluca and her company Istanbuldogz. I love Istanbul. In my blog you can find a short making of film.